Web Design Adelaide

Have you heard of social commerce? If you haven’t you should read on - its changing the way the ecommerce game is played!

DBG spots ‘social commerce’ web trend for 2010
Thursday, 07 January 2010 00:00

Australian website specialist DBG Technologies expects businesses this year will equip their websites with “social commerce” technologies to boost sales through greater customer involvement.

DBG managing director Daniel Wilson said more businesses were ordering websites that could include product reviews, ratings and customer feedback. “These websites encourage consumer interaction,” he said. “When used well, these initiatives have the ability to build trust, credibility and loyalty among consumers, making them more likely to purchase from the site.

“Focussing on feedback and other metrics such as page layout, click patterns and sales conversion ratios, businesses can monitor the online behaviour of their customers and make adjustments to their sites accordingly. The net effect is more sales and greater profitability for the business.

“This social commerce functionality also works for the consumer who is able to find information more easily as well as read reviews, testimonials, product ratings and other security measures that give them peace of mind when purchasing.”

Founded in 2001, DBG Technologies is an Adelaide company that specialises in designing and developing e-commerce websites. DBG recently launched WebSync, an eCommerce engine to support the national network of resellers for Australian IT distributor Leader Computers. WebSync provides resellers with a customer self service-equipped website that draws live data about products, prices and stock availability from Leader’s core business system.

Mr. Wilson said the economic turbulence of 2009 had shown companies the shortcomings of a “brochureware” website. “Businesses will focus more on converting sales with their websites rather than having basic, brochure-style websites with little or no interactivity,” he said.

“Already we’ve seen more businesses wanting websites that are a tool for sales by first ensuring the conversions as customers request websites with fewer bells and whistles, such as Flash animation.

“This trend is evident in the increasing demand for websites that integrate with back-end business systems, so visitors to the website see live data from the store, product catalogues or point-of-sale software. We’re also finding businesses are now seeking iPhone applications, mobile-friendly websites and online services to give visitors more choices about how they seek information.”

Press Release thanks to Impress Media

We’re excited to announce the recent appointment of our new Business Development Manager, Tamara. Feel free to read the press release from the Impress Media website below outlining her appointment.

DBG recruits top jobs performer for fast growth 2010
Thursday, 14 January 2010 00:00

Fast-growing SA-based web specialist DBG Technologies has recruited a dedicated sales executive with skills honed in the tough disability employment sector during the Global Financial Crisis.

As Business Development Manager, Tamara Caire’s role is to build recognition of DBG among businesses that can benefit from its website development and search engine optimisation services. After recording a strong performance last year, DBG expects even faster growth in 2010 as businesses increasingly invest in websites to strengthen their online sales capability.

Tamara brings extensive sales experience to DBG after two-and-a-half years with employment placement agency Interwork, where she found jobs for people with disabilities, a challenge that became much more difficult after the collapse of the global economy in late 2008.

Despite the tough economic and employment environment of the past year, during her tenure at Interwork, Tamara was acknowledged as the top performer in a State-wide “Job Placement” initiative.

Tamara said the business development role with DBG was a challenge. “After two and a half years in the disability employment sector, I was looking for something new that offered me a bit of growth,” she said.

“That role was about selling the benefits of employing people with disabilities. Disability can range from depression and bipolar syndrome to physical and mental disabilities. It is often perceived as a big risk by employers. My job was to break down these barriers to encourage them to test one of our jobseekers. Once a person was placed, we would continue to review their performance for 26 weeks.

“We had some really good outcomes in terms of social confidence and working skills. It was very rewarding to watch our people come out of their shells.”

Tamara said DBG represented a complete change of pace. “Online is a constantly growing and evolving area of activity, so it involves a lot of growth and change,” she said. “For me, it is a new industry, a set of innovative services and a chance to really extend the sales and marketing skills I have developed at Interwork and previous roles. DBG is a great opportunity.”

DBG managing director Daniel Wilson said Tamara’s greatest strength was as a “people person”. “Customers don’t buy a product, they buy confidence in a person,” he said. “Tamara is very mature and well-organised. She will do a great job. She is very thorough and her enthusiasm is infectious.”

On June 5th we attended a reception at the picturesque grounds of the Governor General’s House which was hosted by his Excellency Rear Admiral Kevin Scarce AC CSC RANR, Governor of South Australia and Mrs Scarce where we were personally awarded a certificate of appreciation by Foundation Daw Park for our silver sponsorship of the Anzac Commemoration Gala Ball held at the Hilton Hotel Adelaide earlier this year. As part of the reception we mingled with over 70 friends, sponsors, volunteers and guests of Foundation Daw Park and enjoyed a tour of the facilities and grounds.

After many late nights and loads of design revisions - the new DBG website is finally online! Like all websites it’s constantly changing, being updated and tweaked to make sure that we can present to our customers all the information they require to make an informed decision about what they need for their website. This is an exciting time for us and we hope you like our new website!

Twitter is a micro blogging platform that is great to use for business, great for expanding your professional network and learning and receiving updates from influential people in your industry.

To keep up to date with whats happening at DBG, you can follow us on Twitter by clicking the following link: http://twitter.com/dbgtechnologies. Thanks and we look forward to meeting you on Twitter!

We’re please to announce that we have moved! Space restrictions at our old premises has meant that we have had to find a new home and now that we’ve moved in, business is finally back to normal! Our new, bigger office will allow us to continue to grow, and provide even better services to our customers.

Our new business address is Unit 5 / 241 Pirie Street, Adelaide. The DBG staff have never been more excited or enthusiatic about creating great websites so if you’ve been thinking about a website upgrade or some extra functionality for your website, feel free to come in and see us! Call us on 1300 723 618 to arrange a meeting and we’ll see how our team can help improve your website!

All the best!

The new DBG Technologies Web Design Adelaide blog is here! We will be filling it with loads of wonderful goodies to help businesses in Adelaide, South Australia improve their websites! Stay tuned! DBG Technologies, Websites, Done Right.

DBG Technologies is an Adelaide Web Design and Search Engine Marketing company providing complete web and e-commerce solutions to businesses around Australia. We pride ourselves on a high quality of work and making sure our customers are 100% satisfied. If you’re looking for a professional web design agency to take care of your website - gives us a call we’d love to hear from you. 1300 723 618.